Its digital bank subsidiary, Liv, has introduced crypto trading on the Liv X app.
This crypto trading feature will make it easier for customers in the United Arab Emirates. Its users will be able to buy, hold, and sell digital assets.
Emirates NBD Leads with Crypto Trading in the Region
This move puts Emirates NBD among the first major banks in the region to offer such a service. The new offering, launched on March 5, is made possible through a collaboration with Aquanow, a licensed crypto asset service provider, and Zodia Custody, a digital asset custody firm. Customers using the Liv X app can now trade five major cryptocurrencies, including Bitcoin.
According to Aquanow CEO Phil Sham, this partnership bridges the gap between traditional banking and digital assets. He said: “The launch of this offering with Emirates NBD marks a defining moment for digital assets in the UAE and beyond”.
NEW: 
Dubai’s largest bank Emirates NBD now allows customers to buy Bitcoin & crypto through its digital banking app. pic.twitter.com/Ro4KO9XeKt
— Bitcoin Magazine (@BitcoinMagazine) March 6, 2025
With one of the highest crypto adoption rates in the world, the UAE has become a hotspot for blockchain innovation. By integrating crypto services into Liv X, the bank is not only keeping up with the times but also capitalizing on a growing trend. Marwan Hadi, head of retail banking at Emirates NBD, emphasized the bank’s commitment to innovation. “Offering cryptocurrency on Liv X is the next step toward the overall vision of Liv being a pioneer in innovation and excellence,” Hadi stated.
More About Bitcoin Adoption
Bankless is now offering Bitcoin-backed loans, providing a streamlined, bank-free lending experience. With no banks involved, there’s no paperwork to fill out—just pure on-chain finance.
Bitcoin-backed loans. No banks. No paperwork. Pure onchain finance. @willrobinson23 on @BanklessHQ: pic.twitter.com/p6ooeUvMai
— Base (@base) February 12, 2025
By using Bitcoin as collateral, users can access loans directly through blockchain technology. Making the process faster, simpler, and more transparent. This new approach removes the need for traditional banking intermediaries, allowing for a decentralized and efficient way to leverage Bitcoin for liquidity.
Disclaimer
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